SIDNEY LEUNG


Works


Tommy Hilfiger x CLOT
Adidas Originals
Adidas UltraBoost
Jägermeister
Michael Jackson Experience
Adidas
Intersport
Adidas A-ZX8000
deadHYPE x Adidas Originals
deadHYPE
Spotify
Klarna
Scrabble
Hypermarkt



Intersport 2024 Global Campaigns

In collaboration with Atttd, we led the creative direction for Intersport’s 2024 campaigns—spanning across multiple seasons and continents, from Berlin to South Africa to Lithuania.

Our role encompassed full-scope concept development, including storyboarding, photography treatments, and art direction across both still and motion assets. We directed both summer and winter campaigns, ensuring a cohesive visual narrative throughout. This was a full-package production, bringing ideas to life from initial concept to final execution across all channels.